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Juicy Couture Singapore

If you want to get to know a real California clothing brand, taking a great deal of inspiration from the sun and the beach life, together with the chic of Beverly Hills and the trends of Hollywood, it’s time for you to check out the great youth street brand called Juicy Couture. The brand became overly popular in the recent years so it is time for us to explore it alongside with its availability in Singapore.



Juicy Couture is a real young-style street-wear brand the tracksuit of which has become increasingly popular over the past few years. Coming out with fresh collections every season Juicy Couture’s clothes are still the best for those living under warm climate, such as the customers in Singapore.

Juicy Couture was founded by two friends Gela Nash-Taylor and Pamela Skaist-Levy in 1997 in Pacoima California and it has stayed an overall California brand ever since. Juicy Couture features multiple collections each one of which bear a fantasy name. The brand was purchased by the large clothing brand Liz Claibourne that continued to push it nationally as a youth streetwear brand. The logo of Juicy Couture really makes the brand internationally recognized which helped in growing its fame such as one music video of the popular singer Madonna, in which she is sporting one of Juicy Couture’s velour tracksuit. The tracksuits have become one trademark product of Juicy Couture ever since. Juicy Couture has opened dozens of stores all around the world in the past years and it has become extremely popular among Asian shoppers as well. With the colourful style of Juicy Couture and with its trendy designs, the brand’s stores are must-visit anywhere in the world.

Juicy Couture’s clothes highly represent the California-feeling, are great for the beach, for surfing and for outdoor activities. The brand’s aiming sporty young women who like to stay comfortable and trendy in the same time. The label represents the following mainstay collections: Custom Monogram, Luxe Destinations, Velour, Terry, Juicy Jeans, Charm Builder.

With each season, Juicy Couture will come out with a seasonal collection, however given the climate of its birthplace the brand is in its best, when it comes to beachwear and summer clothes. Alongside its clothes, Juicy Couture has an inviting collection of accessories, including handbags, jewellery, scarves and hats, tech accessories and sunglasses. Juicy Couture also has a successful collection of handbags. The additional collection called Bird represents a more sophisticated line containing more elegant clothes and perfect work wear.

Juicy Couture features two stores in Singapore, both of them being label stores. The large store can be found inside Ngee Ann City Shopping Mall along Orchard Road while the other is located at Bayfront Avenue.

If you are in Singapore and you are looking for a comfortable tracksuit or perfect beachwear, do not miss visiting the stores of Juicy Couture.
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